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The Winter Olympics: Tech could be the Lift it Needs
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The Winter Games are almost here, yet the world feels oddly unprepared for them. A new strategy is circulating at IOC HQ, trying to solve visibility, audience reach and long term relevance. The sustainability piece is obvious. The real opportunity sits elsewhere. Winter sport has the drama and the backdrop, but it has not mastered the modern art of building stars early. | |
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$50m Female Athlete Health Institute Launches A new US institute, led by Women’s Health, Sports & Performance Institute, is investing $50m to prevent injuries in female athletes. Backed by philanthropists David Ott and Jane Ott, with leadership from clinician researcher Kathryn Ackerman and investor Clara Wu Tsai, the work spans puberty to post menopause. Go Deeper
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Venue Diagnostics Speeds Athlete Care Siemens Healthineers and World Athletics are bringing on site blood testing and ultrasound imaging to endurance events, cutting delays to diagnosis and treatment. The approach aims to keep runners on course with immediate insight issues such as injury heat risk. Go Deeper | | | |
$1.2b Sports Buyout Fund Oversubscribed Private equity firm, Otro Capital, has closed its inaugural sports-focused buyout fund with $1.2 billion in commitments, exceeding expectations for a debut vehicle dedicated solely to the sports ecosystem.The oversubscribed fund signals strong investor appetite for growth capital in sports-linked media, events, teams and technology. Go Deeper | | | |
Huawei Targets Elite Running Insight Huawei has partnered with Eliud Kipchoge’s running team to inform the next generation of endurance wearables. Elite training data and athlete feedback will feed directly into product development. Go Deeper | | | |
Adidas Unveils ClimaWarm System for Sub-Zero Racing Adidas has launched ClimaWarm a new apparel system engineered for endurance racing in sub-zero conditions. The technology integrates thermal mapping and advanced materials to help athletes maintain performance when cold weather threatens muscle function and energy efficiency. Go Deeper | | | |
American Capital joins MotoGP Team Ownership
Bolt Ventures, Main Street Advisors and IKON Capital have partnered to invest $50 million to acquire MotoGP’s Red Bull KTM Tech3 team, marking a major US-led entry into motorcycle racing ownership. Led on the ground by team chief, Guenther Steiner, the investor group aims to scale Tech3’s sporting performance and commercial value as MotoGP broadens its global footprint. Go Deeper | | | |
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