| |
Inform. Inspire. Celebrate. | |
| |
| |
As the clay settles at Roland-Garros, Summer McIntosh towels down with another world record to her name, and Senegal’s football team turned Lions slayers, one thing’s clear: sport never sits still.
And neither does the innovation around it. Remember back in February we said quantum computing was the next big thing? Well, it’s no longer next, it’s now. Qualcomm’s just dropped $2.4 billion on Alphawave, and IonQ’s snapped up UK start-up, Oxford Ionics, for $1.1 billion. That’s some power play.
On the subject of power, this week saw Meta sign a 20-year deal for nuclear to power its AI workloads. Many of us are now using AI daily. But here’s the question: how ready are our businesses?
Conversations with key players across our network suggest their litmus test of clients’ digital maturity is their response to ‘What’s your AI strategy?’.
This week’s Leader takes that question head-on. It’s designed to be practical, provocative but primarily, useful. If it gets your gears turning – or grinding – hit the Your Turn button and let us know. | |
| |
| |
Leader: AI Isn’t a Plug-In, It’s a Paradigm Shift So, What’s Your Strategy | |
| |
This week’s Leader argues that AI isn’t just another tool; it requires a fundamental rethink of strategy, operations, and value creation. The piece outlines what sports brands should consider from boardroom to backroom - when asked the question ‘What’s your AI strategy?’
Go Deeper | |
| |
Capgemini’s AI Tour de Force | |
| |
Capgemini has expanded its sponsorship portfolio (which includes The STA Group) and is bringing AI and analytics to the Tour de France until 2029. Expect smarter tracking, slicker broadcasts, and fans who know everything.
Go Deeper | |
| |
Smarter Sports, Fewer Cameras, a Lot of Money | |
| |
Respovision, a Poland-based AI firm specializing in sports broadcasting tech, is developing single - camera systems that deliver data-rich, automated production. Claiming to be scalable, efficient, and significant for rights-holders, the firm has secured €4.2m in its latest funding round.
Go Deeper | |
| |
XPOLAR’s X2 – Healing to Go | |
| |
Chinese sports recovery tech brand, XPOLAR, has launched the X2 - a portable device combining heat, cold, compression, and digital controls.
Go Deeper
| |
| |
AI Puts the Pedal to the Metal in F1 | |
| |
The Racing Bulls, the Formula 1 team backed by Visa and Cash App, is using Neural Concept’s AI to design faster cars in record time. Neural Concept’s Engineering AI should deliver new levels of speed and precision in the design process and allows the exploration of more design variants. Presumably the goal’s the pole…
| |
| |
Youth Hockey’s Pro-Tech Power Play | |
| |
AI wearables company, HELIOS, has teamed up with NHL forward, Matthew Knies, to bring pro-level performance analytics to youth hockey.
| |
| |
Newcastle’s Dead-Ball Data Dive | |
| |
Is Newcastle United taking a page from Brentford’s (2015) playbook by hiring a specialist set-piece coach? It’s wise to invest in small margins when each place up the table is worth around £3m extra.
Go Deeper | |
| |
Design Meets Drive: Jony Ive Reboots the E‑Bike | |
| |
Electric truck maker, has teamed up with former Apple Chief Design Officer, to launch its first electric bike. The collaboration brings Ive’s signature minimalist aesthetic to the mobility space, marking Rivian’s entrance into micro‑mobility. It’s a quiet launch but a loud sign that next age design icons might be bikes not phones or watches.
Go Deeper | |
| |
Grassroots, Gold Medal, Now Green Ideas: Sport England Backs Net Zero Sport | |
| |
Sport England - the UK’s public body responsible for grassroots sport - has launched a new £45 million fund to help decarbonise the industry. From retrofitting buildings to greener event delivery, the ambition is to turn Britain into the most sustainable sports nation on the planet. Clubs, NGBs, and venue operators are all eligible for support.
Go Deeper | |
| |
This Week on LinkedIn
From digital law to clay court tech, here’s what we put on the industry’s radar this week.
Women Play Sport. And Shop You know it… and SOOO meets this need and is home to a range of savvy brands who think beyond ‘pink and shrink’.
When Online Could Mean Offside New UK safety laws are about to land so digital strategies relying on vibes and viral clips could be caught out. Is your brand ready?
Where Tennis IT Meets Tennis IQ Roland-Garros served up more than top-spin and a great men’s final. From AI commentary to immersive visuals, it was a feat of clay.
The Sports Technology Review: If You Know, You Know Sports’ smartest intel drop is in the pipeline. Covering the key things that’s shape the industry - and who’s behind it. With over 5,000 downloads, it’s the insight your competitors have already read. | |
| |
Before you go, don’t forget to use the button to share your thoughts or news. We’re always keen to hear from you! | |
| |
| |
| |
| |
| |
| |
.jpg)
.jpg)
.jpg)
